Project
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Credits
Miquel Padres, Pipit Sinsudtipong, Sujinda Tubtim
Fuel in Motion: A Performance-Driven Bottle for Red Bull Athletes.
Red Bull (Krating Daeng) commissioned us to develop a training bottle that could strengthen brand presence among sport athletes. The objective was to create a bottle that becomes their instinctive, everyday choice, on the track, in the gym, and in competition, while carrying the unmistakable identity of Red Bull.
After exploring multiple directions, we refined the concept to its purest form, simple, confident, and purpose-built. The final design features a minimal silhouette with a sculpted grip inspired by movement and energy wave patterns. This detail introduces a dynamic rhythm to the form, balancing aesthetics with performance-driven ergonomics.
The bottle pays homage to the iconic Red Bull (Krating Daeng) gold can, capturing its spirit in a way that feels immediate the moment you hold it. The gold edition is crafted specifically for athletes, whereas the blue variant serves as a collectible piece for fans.
A functional object, a branding vessel, and a symbol of momentum, designed for those who never stop moving.
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