- Estrategia de Marca
- Diseño Gráfico
- Marketing y Comunicación
- Diseño de Producto
- Diseño Web y App
- Miquel Padres
- Eva Blanes
- Roser Padres
Full range of service development from brand strategy to product launch for Ozoneair. This ozone based Swedish product brand was in need of a complete strategic revamp of their products and their overall company image and communication.
Appart_ is currently an active design partner of the company with the challenge and goals ahead of growing at a regional and continental level. Thanks to both Ozoneair and Appart_ co-collaborative efforts the company has been able to consolidate in neighboring countries with the subsequential sales growth.
This allows us to better targeting customers, which led us to define the brand strategy for each target group. The brand strategy was then translated into visual identity, website, and brand-driven product design. This creates consistency in branding and the overall product portfolio.
The brand identity is a logotype with the chemical formula O3 (Ozone) element, which represents the core technology of their products. We proposed a design direction that captures the brand attributes of Scandinavian, innovative, and smart. The final product, website, and branded collaterals also revolve around the same concept. Additionally, we have developed Ozoneair Plus, which is a device that solves a wide variety of users’ problems, from health issues to refreshing indoor air for public spaces.
Appart_ is currently an active design partner of the company with the challenge and goals ahead of growing at a regional and continental level. Thanks to both Ozoneair and Appart_ co-collaborative efforts, the company has been able to consolidate in Scandinavian countries with subsequential sales growth.
Let’s talk about technology
Let’s talk about creating innovative products
Let’s talk about creating a new brand